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Business Management

JPT/BPP(N/345/6/1096)04/26

Introduction

This programme provides students with fundamental knowledge and practical skills of business management especially in core business area and business analytics. Throughout the program, students will develop a business mind-set and analytical skills to make informed decisions in data-driven organizations through synthesising data for sound business solutions. All students of Bachelor in Business Management will undergo a 7-month internship which will enhance the employability.



Specialisation in Business Analytics

Students will aquire Business Analytics which is the combination of skills, technologies, applications, and processes used by businesses. In the current data-driven business landscape, companies generate real-time data to predict future trends for better decision-making and business strategies. Business Analytics will provide cutting edge expertise and skills to unlock values for improved business solutions.

 

Unique Value Proposition for Bachelor in Business Management (Hons) at UTP

  • Industry-driven programme
  • Industry validated curriculum & design
  • Broad-based programme with future-oriented specialisation
  • Current and relevant to employment sector
  • Forefront of 21st century business environment
  • Quality teaching and advanced learning methodologies


Career Prospect

Business Management career in the area of management, marketing, accounting/ finance, economics, operations, supply chain, and related fields. For example:

  • Business Managers
  • Operations Managers
  • Marketing Managers
  • Supply Chain Managers
  • Finance Managers
  • Human Resource Managers
  • Business Data Analysts
  • Marketing Research Analysts
  • Supply Chain Analysts



Programme Educational Objectives

To produce business professionals and leaders in various sectors globally.

 

Duration

3.5 years

  

Programme Outcomes

To produce well-rounded graduates with the following outcomes:

  • Apply the knowledge of business management to various sectors
  • Create and develop innovative business management solutions using scientific approaches, best practices in meeting stakeholders' needs
  • Operate and function effectively in multi-disciplinary teams to accomplish a common goal.
  • Function and communicate effectively in a variety of professional contexts as an individual or as a member of a group.
  • Integrate and implement business management solutions in relevant environments.
  • Engage in life-long learning and professional development.
  • Demonstrate entrepreneurial skills and business acumen.
  • Demonstrate understanding of professional, ethical, moral, legal and social issues toward society & environment.

Graduation Requirements

In order to graduate with the Bachelor in Business Management, students are required to obtain a minimum of 122 credit hours. and a minimum CGPA of 2.00/4.00

Summary of Courses Required for​ Graduation 
Course Group (G) Number of Credit Hours
NR - National Requirement 10
UR - University Requirement 14
CC - Core Common 8
CD - Core Discipline 28
CI - Core Industrial Internship 14
CSp - Core Specialisation 30
P - Project 6
E - Electives 12
TOTAL

122

 

FAQs

1. What are the specializations available in the Bachelor of Business Management with Honours at UTP?

Business Analytics and core business area.

2. What are the career prospects after graduating with a Bachelor of Business Management with Honours from UTP?

Career prospects in areas of management, marketing, accounting/finance, economics, operations, supply chain, and related fields. For example:

  • Business Managers
  • Operations Managers
  • Marketing Managers
  • Supply Chain Managers
  • Finance Managers
  • Human Resource Managers
  • Business Data Analysts
  • Marketing Research Analysts
  • Supply Chain Analysts

3. What are the top employers for business graduates in Malaysia?

PETRONAS, Maybank, Malaysia Airlines, PwC, RHB, and many more. You can visit this webpage to learn more or click here to discover major employers of UTP graduates.

4. What are the entry requirements for the Bachelor of Business Management with Honours at UTP?

The entry requirements for the programme are Pre-University, Matriculation, Diploma, UEC in relevant fields.